The Stream by River Logic

River Logic included in the Supply & Demand Chain Executive 100 for Third Consecutive Year

July 29, 2009 | By River Logic News

In the movement to digitize the enterprise and connect all things IoT and more, a former supply chain buzzword has re-emerged with more momentum than ever… and confusion! The supply chain term “control tower” is used many ways, causing some vendors to meld its point solutions into a new layer of technology and tout a beacon of insights across the supply chain with promises to include:

DALLAS, TEXAS, July 29, 2009 – River Logic, Inc., the leading provider of Integrated Business Planning and advanced business modeling, today announced its inclusion in the eighth-annual listing of the Supply & Demand Chain Executive 100.

According to Andrew K. Reese, editor of Supply & Demand Chain Executive, “This year the magazine focused the criteria for its Executive 100 feature on economic recovery, as well as how supply chain services and technologies will be positioned when the economy rebounds.”

River Logic, a “three-peat” member of the Supply & Demand Chain Executive 100, was selected for its innovation and its ability to deliver enterprise-level planning. Specifically, River Logic’s Integrated Business Planning solution, Enterprise Optimizer®, connects planning with strategy, policy, and operations to improve performance in the areas of:

  • S&OP Optimization
  • Product Profitability
  • Customer and Channel Profitability
  • Inventory Optimization
  • Production Scheduling

According to Kevin Howe, River Logic CEO, “Enterprise Optimizer has certainly improved supply chain performance through cost minimization.” Howe further stated, “As the economy stabilizes, decision makers will expand their use of Enterprise Optimizer’s simulation, optimization, and what-if analyses to evaluate growth-related strategies including M&A, capital investments, new market opportunities, and competitive positioning. These applications are in addition to the ongoing requirements of balancing supply and demand, network optimization, and inventory optimization.”

About River Logic
Based in Dallas, Texas, River Logic, Inc. ( provides Integrated Business Planning (IBP) and advanced business modeling solutions. River Logic’s award-winning software, Enterprise Optimizer ® (EO), helps companies increase financial performance by connecting strategic and operational planning directly to financial outcomes. EO uses advanced constraint-oriented reasoning to holistically model an enterprise with every conceivable constraint, opportunity, and interdependency. EO users quickly build integrated models without writing code or managing formulas. EO is faster and more accurate than alternative tools, enabling businesses to break down silos, communicate effectively, and execute the best decisions. With EO, true enterprise-wide decision-making is now a reality.

About Supply & Demand Chain Executive
Supply & Demand Chain Executive is the executive’s user manual for successful supply and demand chain transformation, utilizing hard-hitting analysis, viewpoints and unbiased case studies to steer executives and supply management professionals through the complicated, yet critical, world of supply and demand chain enablement to gain competitive advantage. On the Web at


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Jeff Rice
Director of Marketing